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$36.00
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Featherweight color meets a soft-focus filter. Inspired by the blurring effect of a camera lens, this talc-free powder blush blends and builds seamlessly—for a blurred, dimensional flush that lasts 12 hours. Soft Focus Complex diffuses pore...
Reviews
4.8
410 ratings
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Ilia beauty priducts are just fantastic! I really love the skin rewind stick and the Pulse blush..just what I was looking for.
I also love that you can send in a selfie and beauty consultants will advise you on which shades are best for your skin tone. I think thisxa great service, as i’m rubbish at choosing correct shade matches for my complexion!
Julie · 3 days ago
My favourite!
The best blush I have ever used. For years I’ve been using the MAC cosmetic blush. Since this brand is of a similar $ than the ones I have and that my favourite MAC shade is discontinued, I tried this and I loved it i instantly!
v
valery · May 8, 2026
Brighten Up!
A little goes a long way. It brighten ups the face and looks super nice with a tan. Nice summer color for a blonde!