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What The Foundation is our take on a foundation, offering light-medium, buildable coverage. Its ultra-nourishing formula blends seamlessly into the skin, leaving you with an even, fresh complexion that looks like your skin on its best day. WTF works flawlessly with The Face Pencil for added coverage in areas with extra redness, blemishes
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17.2K ratings
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Absolutely love!
Absolutely love the “what the foundation” ! This was my third purchase. I get so many compliments on my skin. It’s very natural and dewy. Does not settle into fine lines and wrinkles. Excellent for maturing skin! I highly recommend!
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Heidi · Yesterday
I love the feel...
I love the feel of these products! They feel like moisturizer and they blend so well. I don’t like regular foundations so these work perfect for me. I hope you always continue to carry them.
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NICOLE · Yesterday
Feels like applying skincare to my dry skin
Feels like applying skincare. So moisturizing and natural looking. I'm 57 and it does not settle in my wrinkles . I've used it over a year now and love it! My favorite foundation!!
