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One time purchase
$19.00
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Electric red with slight pink undertones
Semi-Perm
16-24 washes
Most vivid on level 7+ hair
Our clean & vegan semi-permanent hair dye combines salon-grade pigments with a nontoxic formula that deposits ultra vibrant color. Our semi-pe...
Reviews
5.0
78 ratings
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Best hair dye I have ever bought
Was So vibrant and almost neon, i used it on like a 9 on the color chart and it was just gorgeous. It also made my hair soft and didn't do anything negative to it at all. I highly recommend this brand.
K
Kyla · March 11, 2026
Yummy pigmented vivids
Loving these vivids! Colors are gorgeous, enjoy trying them on myself and clients.
H
Heather · March 23, 2026
I bleached the used rock lobster and toxicity. I’m really happy with the results. Also sooo happy on how little damage was caused. I will definitely continue using. I’m very sensitive to smells and even the bleach was not that bad and my hair didn’t stink from the dye. So yeah definitely use this brand. I got the shampoo and conditioner and so far I’m liking those too.