Lip Bloom Lipstick Pencil (015, Unlimited)

The color appears to look like a brighter blue-based red when worn at full opacity but when worn as a tint (light layer blended with finger) it takes on more of a magenta. This type of formula is great especially when you want to wear a richer color that looks polished and isn't going all over your face. It's great also as a lipliner for those with fuller lips and you want even layers done quickly. I prefer this crayon over Nars' as Moira's gives the same effect and is slightly less drying (although I recommend lip balm underneath this too). I like the way it adheres to the lips and is very long-wearing. A very lovely red and I wish I knew about this brand sooner.