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One time purchase
$25.00
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This intensely-pigmented weekly purple shampoo neutralizes brassiness in blonde, platinum, or gray tones. A combination of antioxidants and botanical oils helps moisturize, refresh, and preserve color while keeping hair soft, shiny, and man...
Reviews
4.7
12.8K ratings
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Intensely wonderful
The shampoo is very intense and does a wonderful job of removing the yellow tones from my hair. I find if I leave it on for longer periods of time it will leave my hair with a pretty lavender tone. This washes out fairly quickly, but I get a lot of compliments on my hair. I will even apply to dry hair periodically for a fun, deeper hue. Again, it rinses out in a few washes and leaves my hair a silver gray. It is fun to be able to switch it up. Does not overly dry my hair, but I do use a Lange conditioner with it.
D
Debra · May 19, 2026
Great PRODUCT
This Shampoo is amazing, my hair is Silver white and it makes it so shiny it glissens, would recommend it to any one to keep their Silver or Platinum hair on point.
J
Judith · May 10, 2026
Fight the brass
This is the BEST purple shampoo I have ever purchased. Works great to get the brass out of my hair. Once a week I use it to restore my beautiful blonde