Consumer Behavior 8th Edition

Name: GIFTSQUALITY LTD Consumer Behavior 8th Edition - Consumer Behavior 8th Edition
Brand: GIFTSQUALITY LTD
SKU: 49917226254647
Price: 21.99 USD
Availability: InStock

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Hoyer/MacInnis/Pieters’ CONSUMER BEHAVIOR, 8th EDITION, draws key concepts from marketing, psychology, sociology and anthropology to present a strong foundation and highly practical focus on real-world applications to prepare students for today’s global business environment. Students examine the latest research and current business practi...