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Contour It is POV Beauty’s creamy, long-wearing lip liner engineered with Color Clutch Technology™ to shape, define, and elevate any lip look with precision. The rich, gripping formula locks pigment exactly where you place it — locking in contour and defining edges without shifting, feathering, or smudging throughout the day. Available in
4.8
143 ratings
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Lip pen
It was kind of the wrong color for me, but it does go with a couple of my blouses that are red. It’s more of a cherry red than a Mavi color it stays on. I’m just not used to wearing that color, but I will be wearing it with a couple of my blouses that match it perfectly.
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Dar · September 22, 2026
Excellent pencil
I love how smooth it goes on I love the wearability and the length of stay highly recommend
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Cynthia · Yesterday
I'm 60, and have tried alot of skin care "things"...lol..But POV IS THE ONLY THING that has not dried out my lizard skin and actually soften it.and for me that's a big deal HUGE...I ALSO LOVE a dash of cinnamon lip liner and and the gloss with it ..it smells so yummy and has actually soften my lips too..