We can taste, bitter sweet, sour, salty, or umami, but those tastes with smells, appearance, and preconceived ideas is what flavor is. It's everything in combination.
I have studied coffee for a long time. Bean origin, how the bean is farmed, harvested, washed and roasted all contribute to how good, or average coffee is. 1a rated beans have no defects according to the SCA, but ultimately great flavor, great coffee requires most of these to be present. Cassiopeia's origin bean blend of Ethiopian and Guatemalan is exactly as it is presented on its bag. Caramel, dried fruit, citrus, light medium roast. It took me a few days to find the ideal amount of beans to grind to make me say Ah Ha, but we are all a little different with our flavor strengths. Two days ago I made a perfect pot. I first tasted cirrus followed by subtle dried fruit, and WHAM I got a deep caramel bomb on the back of my palette. Cassiopeia is one of the best coffee's I have ever had. Celestial blend is next up. Congratulations RSR, I will be back,