Wella EIMI Rugged Texture 75ml

Great product, the feel and smell are amazing, the best soft wax I have used , easy to apply and lasts all day , I ordered click and collect in store and the service was excellent, minus 1 star for no stock in store , I will definitely order again.

The only product my hubby likes on his hair

The Wella Rugged Texture is the only product my hubby likes to you use on his hair. Lasts ages as he only needs to use a teeny tiny dab, so great value. Highly recommend for adding texture to short hair.

Wella Ruggered Texture - Matte Paste

I have short hair, I do not use this product on its own as it is too tacky. I mix it with Wella’s Bold Move texturing paste.