Matte finish controls shine for a flawless look all day
Infused with hyaluronic acid to hydrate and moisturize skin
Buildable medium to full coverage conceals imperfections
Sweat, humidity, and water resistant for reliable wear
Fragrance-free and paraben-free for sensitive skin
Summarized by Shop
Not sure what shade to buy? Try an Ayu sample first! We are always on hand for shade advice on beauty@ayu.ie too.
Coverage
Medium to full
Finish
Matte
Formulation
Liquid
Shades
13 available
Suitable for skin type
Normal, oily
Certifications
Vegan, paraben-free, dermatologist tested
Summarized by Shop
4.3
62 ratings
5
4
3
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1
Customer service is excellent. I made a mistake with my order and emailed AYU to ask if anything could be done. They went out of their way to rectify the problem.
I have been ordering from AYU for a few years now and never have a problem with the deliveries/ Customer service.
The quality of the products is excellent.
Audrey
A
Audrey · August 17, 2026
I absolutely love this product, am sorry I didn't start using it sooner!! Great coverage but lightweight and stays put all day. Fantastic customer service from AYU while trying to find the right shade. Highly recommend this foundation and AYU for customer service, thanks!!
L
Lisa · July 13, 2026
I have been using perfect skin foundation for years now, it is a light natural looking foundation which I like. If you want it heavier you only need to add a little more. I may have got a wee bit drunk and and didn't take time to take it off. It was still as good as it was the evening before.
Lovely foundation.