Caffe Americano - 4.0 Dark Brown with gray coverage

Win! Win! Color and conditioning

Rich color, conditioning, No harsh chemicals. It's a win! Polished off with Four Reasons color tone Chocolate. Beautiful!

Amazing - Deep and Rich Colour, Great Coverage, and No Lingering Smell

I highly recommend this demi-permanent hair dye! I searched high and low for a fragrance-free, ammonia-free dye, due to severe sensitivities. This dye is exactly what I was looking for. It was easy to apply (for this first time DIYer) and looks very similar to the results from the salons I've been to. I had a tall order - cover 9 months of grey roots and also even out the faded ends from old permanent colour. I had avoided dying my hair because permanent dye at the salon caused migraines. This dye did it all, I did not have any reactions, and the colour looks very natural. It was easy to colour match when I ordered and the colour was as expected. I ordered the 4.0 N Caffe Americano and have curly hair. I detected an earthy smell while using the dye (I put on a nose plug, out of precaution) and then, after my hair dried, there was no lingering smell or odour. Success! My greys are covered, no migraines, and the colour is still vibrant, 2 weeks later. The grey stands are now 1 level lighter and give the hair a very natural look. I am beyond happy! My hair is really soft and looks like my natural colour. Thank you for making this product!