This is the product description text that will appear here.
Quantity
1
One time purchase
$18.00
Subscribe
$18.00
Delivers every month
Fast Whitening. Repairs Enamel. Stops Sensitivity.
Powered by Hydroxyapatite. Free from SLS and Titanium Dioxide, because f*ck cancer. 100% Recyclable. Made in Yorkshire.
Toothpaste, but magic:
Hydroxyapatite: our magic ingredient and the mineral enamel is made from. Repairs enamel + stops sensitivity + restores enamel's original glo
4.8
192 ratings
5
4
3
2
1
Both my daughters are neurodivergent and have always really struggled with the strong mint flavours of typical toothpastes. They both now find brushing their teeth so much easier. Personally, I also love the different flavours, my mouth felt cleaner and, very quickly, my teeth looked whiter.
J
Jo · 7 days ago
Great toothpaste, leaves my teeth really clean and fresh. I love the peach flavour as it’s not overpowering plus no nasties in the formula. All round good toothpaste.
E
Elpida · September 28, 2026
Love this toothpaste. Like the fact it’s not tested in animals and made in the UK.