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Ilia Limitless Lash Mascara This Product Is: An award-winning clean mascara that lengthens, lifts, and separates—now in a new brown shade. Safe for sensitive eyes. Why We Love It: This cult-favorite mascara takes lashes beyond their limits—naturally. The dual-sided wand catches every lash for eye-opening length and definition. Long-lasti
4.8
1.6K ratings
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Non-Irritating Mascara
So far I am finding this mascara non-irritating, which was what I was looking for. It has stayed on well and lengthens moderately well. So far I am satisfied.
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Prudence · October 24, 2026
My go-to for years now
My favorite thing about this mascara is that it washes off with water only. So easy! No need for makeup remover, since I only wear mascara and lipstick. Just my regular skin care routine without that extra step. Love it.
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Sarah · October 19, 2026
Pros and Cons
I am still looking for the perfect mascara. I smile quite a bit and if I put this on my lower lashes, it smears for sure. Even just putting it on my upper lashes, I have flakes and smudges under my eyes. It has a lovely brush that really applies it nicely and it washes off very easily. I bought the brown color and I would go with the black if I purchased this again.